An Event Planning Checklist to Delight

Posted by John Wodka on Jul 9, 2015 6:30:00 AM

A perfectly planned event appears effortless, but it is anything but that. Whether you are organizing an important proposal meeting, convention, workshop, incentive, professional development, or other special event, it’s crucial to get it right the first time. There are no second chances, so it’s always best to prepare for the unexpected.

It’s important to remember that the failure of even a small event can have a huge impact on morale. Many years ago, a former colleague of mine planned a golf outing as an incentive for his sales team. What should have been a positive, morale-booster turned into a disaster. Bad weather, poor customer service, and a cheesy resort made the team feel undervalued instead of rewarded. Of course this mistake had a ripple effect on the entire team, driving sales down for months to come. The moral of the story is plan, plan, plan. Use this event planning checklist to ensure your next event is perfect from start to finish:

Here are some additional event planning resources:

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Topics: Event Planning Checklist

Event Planning Checklist: Why Water, Cookies and Hasselhoff?

Posted by John Wodka on Jun 16, 2015 6:22:00 AM


I'm intrigued by the interesting people and conversions you can have on a flight. It seems like most people believe that they will never see this stranger again and so why not divulge some of our greatest secrets. 

After working on a real estate marketing program with some Dallas ad agencies I flew to Tampa to present a healthcare marketing plan to a client. Next to me was a man who showed me no matter how many times I shuffled the cards, he could deal any hand he wanted to and look legit. But, the most valuable lesson he taught me is something I use today when planning events or instore programs. 

Here are some practical examples of event planning checklists to keep you organized.

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Topics: Event Planning Checklist

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